I see Beckett's work as the ultimate example of
having one's cake and eating it.
YOUR
LOGO
美味精选
/01
This is the most delicious
steak in the world
THE
TASTE
OF
HAPPI-
NESS
乐事薯片
/02
This is the most delicious
steak in the world
THE
TASTE
OF
HAPPI-
NESS
This is the most delicious
steak in the world
多样变化的口味,让你微笑;
轻松愉悦的品牌个性,让你微笑;
倡导快乐的生活态度,让你微笑。
销售价格
桶装薯片:7-12元
包装薯片:7-9元
礼包款:20-30元
THE
TASTE
OF
HAPPI-
NESS
/03
This is the most delicious
steak in the world
THE TASTE OF
HAPPINESS
薯片传递幸福
乐事销量优势
1、产品具有一定的品牌知名度
2、乐事薯片种类齐全,各方面满足客户需求
3、口味独特,作为食品类产品,能让客户回头的只有产品的质量
4、包装一代一代更新,吸引客户
5、广告宣传到位
6、直接对准产品的目标消费群体,品牌定位准确
+
THE TASTE OF
THE
TASTE
OF
HAPPI-
NESS
根据调查,乐事薯片的不足主要在量少和易碎。也有不少消费者认为袋装薯片不方便携带,所以从调查结果显示乐事薯片应从包装开始改善,减少薯片易碎的问题,并设计出更容易携带又不失口感的包装。
/04
This is the most delicious
steak in the world
THE TASTE OF
HAPPINESS
乐事薯片市场评价反馈
乐事薯片优惠措施
/05
This is the most delicious
steak in the world
面包糕点,幸福味道
I see Beckett's work as the ultimate example of
having one's cake and eating it.
*设置团购活动
*发放优惠券
*卖产品送小礼品
片片刻刻有乐事